Risk / Limitation
Item Importance Classification
- Optional / Secondary Items
Slide area
- Planning and Risk
Slide area from an investor's perspective
When & Safety
Importance (Frequency of use)
1
Is the founding team aware of and preparing for potential threats to the business?
DB Analysis-Based Core Patterns and Writing Guide
Risk / Limitation
Main contents (example)
•
Key Risks
•
Clear countermeasures against risk
Writing Guide
•
The frequency of configuring a separate risk section is very low. This is because many startups tend to try to hide risks during the pitch stage or address them only during the Q&A stage.
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B2C Sector: Prioritizing growth speed and market dominance while clearly addressing risks (regulations, intensifying competition) can also be a differentiator.
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Media/Content/Education Sector: Investor anxiety is high in the media industry due to changing trends and significant regulatory risks. Investor confidence can be enhanced by proactively addressing risks and countermeasures.
•
Core Risk: Honestly admit to the 1 to 3 most critical risks in the market, competition, technology, regulations, etc.
•
Clear Countermeasures: Merely acknowledging the risk is insufficient. Demonstrate management and crisis management capabilities by presenting specific defense strategies and solutions for each risk, one line at a time.
Principle
•
Utilize the risk section not as a section to expose 'our weaknesses,' but as a section for 'building long-term trust.'
What risks and countermeasures did other startups mention?