# Background / Story

"이 회사만의 특별한 스토리가 있는가?"

"해당 스토리가 해결하려고 하는 문제와 어떤 연관성이 있는가?"

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![Image](https://upload.cafenono.com/image/slashpagePost/20251113/222115_I5J8jMrxCRSsOoFQqq?q=80&s=1280x180&t=outside&f=webp)

DB 분석 기반 핵심 패턴 및 작성 가이드

Background / Story

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작성 가이드

- 배경 및 스토리 슬라이드를 별도로 포함하는 기업은 4분의 1에 불과

- 설득력을 강화하기 위해 문제점과 관련된 트렌드(배경) 또는 해당 문제점을 발견하게 된 창업자의 계기 또는 동기(스토리) 등을 언급하는 경우도 있음

다른 스타트업은 어떤 배경과 스토리를 갖고 있을까요? 

![Image](https://upload.cafenono.com/image/slashpagePost/20251202/014946_ncONgPM8UzAhAA9Atp?q=80&s=1280x180&t=outside&f=webp)

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